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Vivid Memory is a creative studio that transcends music stories through immersive installations, scenography, and most recently immersive music videos.  VMS collaborates with artists to create and produce interactive story-driven experiences where innovation and music are at the center stage of all projects. From Montreal, Canada, they are a team of creators, technologists and producers passionate about art, music and technology whose desire is to offer a playground to creators and elevate the music experience. For their last immersive music video project : EPISTOLARY, Vivid Memory Studios collaborated with music artist KROY and the immersive virtual platform Archiv VR to imagine the new generation of music videos where two worlds collide.

Archiv VR

Epistolary is an immersive and innovative fusion of music, video, and virtual reality, created in collaboration with Quebecois artist KROY, Vivid Memory Studios, and Archiv VR. This groundbreaking event marks the first Quebecois virtual music video, propelling the music industry into new horizons.
Music : KROY, with her enchanting voice and captivating compositions, takes a central role in this immersive musical experience. Her music transcends boundaries and explores deep and emotional themes. In Epistolary, she combines her musical talent with technological innovation to create a captivating and immersive experience.
Artistic Direction and Production : Vivid Memory Studios excels in designing interactive and immersive experiences. For Epistolary, they crafted a narrative and environment in harmony with the song and the artist. This has been translated into various presentation media, including an exhibition, a music video, and a virtual clip, all with the aim of immersing you in the emotional universe of the song. You won&#8217;t just be a spectator ; you&#8217;ll experience KROY&#8217;s music like never before.
Virtual Reality and Broadcasting : Archiv VR, a pioneer in creating immersive environments and preserving cultural heritage, is the key partner in this digital adventure. Their expertise in virtualizing artworks has allowed us to create a high-quality immersive visual universe to complement KROY&#8217;s music. Thanks to their innovative platform, we dive into a digital world where music and art meet in a revolutionary way.
By collaborating with these three creative forces, Epistolary offers a unique artistic experience where music, digital art, and virtual reality converge into a multidimensional experience. It&#8217;s a celebration of Quebecois artistic innovation that unites generations, cultures, and borders.

Epistolary

A musical revolution : Quebec's very first immersive music video !

KIKK Market

Epistolary (CA)

PatchXR is a Swiss-Danish studio founded in 2020, focused on sound and vision in mixed realities. Co-founder Mélodie Mousset is the creator of HanaHana, an award-winning surrealist VR artwork five years in the making celebrated by film festivals and the interactive circuit alike. A half-decade of development produced the core philosophy of a bespoke VR sound engine, Patch. Eduardo Fouilloux had in parallel developed MuX, a sandbox for musical instrument creation available on Steam.
This coming together of co-founders represents an unprecedented convergence of backgrounds in interactive sound and extended realities, all in a single vision of an accessible, emotionally powered new genre of tools and music.

PatchXR-  Eduardo Fouilloux, Melodie Mousset, Gad Hinkis

PatchWorld is an XR creative platform developed by the Swiss start-up PatchXR. It allows users to create immersive virtual music worlds and interactive experiences using a user-friendly 3D patching tool. Users can craft music, collaborate in real-time, play shows and build virtual environments through a gamified design. The platform is designed to be a collaborative and creative space where people can express themselves, share their creations, and interact with others in the metaverse.

Patchworld

XR creative platform

PatchWorld (CH)

Everyone should have the opportunity to play the piano and express themselves musically. That&#8217;s why the team behind Piano LED has simplified piano playing to make it accessible, so that everyone can unleash their talent and creativity.
The idea for inventing such a product came from Anthony, a French engineer in the field of IT and industry. His passion for the piano led him to find a creative way of learning it: by lighting up his playing. In March 2021, the start-up Piano LED was born. A year later, in March 2022, his project won over Euratechnologies, Europe&#8217;s largest incubator, enabling the team to work in a stimulating and rewarding environment on a daily basis.

Piano LED

Piano LED has developed a technology that makes learning the piano easier.
The product consists of a system and an LED strip that both connect to an application where you can find songs, import others and then learn them using light signals : the LEDs light up the keys to be played and wait for you to press them before moving on to the next note.